Free UTM Link Builder — Track Marketing Campaigns

Build trackable campaign URLs for Google Analytics, Facebook Ads, and more — free

Quick Presets

Campaign Parameters

Website URL *

Campaign Source *(where traffic comes from)

Campaign Medium *(marketing channel)

Campaign Name *(name your campaign)

Campaign Term (paid keywords, optional)

Campaign Content (differentiate ads, optional)

Generated UTM URL

Enter a URL and campaign source to generate your tracking link.

UTM Parameters:
utm_source — identifies the traffic source (facebook, google, email)
utm_medium — the marketing channel (social, cpc, email, organic)
utm_campaign — your campaign name (use underscores, no spaces)
utm_term — paid search keywords (optional, Google Ads)
utm_content — differentiates ads/links (optional, A/B testing)

🔗 UTM Link Builder